💐 5 Esthie Ideas to Boost Mother’s Day Bookings
Mother's Day is almost here, and that means one thing for Esthies: a golden opportunity to pamper your clients, boost your bookings, and bring in that pre-summer glow. Whether your clients are planning a surprise gift or a self-care treat, you have the tools to make this weekend unforgettable.
Let’s dive into five creative ways to turn your treatment room into a Mother’s Day destination.
✨ “Mom’s the VIP” Brow and Lip Add-On
Encourage clients to upgrade their facial appointments with a complimentary or discounted brow and lip wax. It’s a quick add-on that makes them feel extra pampered without adding major time to your books.
Pro move: Prep skin with Dermwax Pre-Wax Cleanser Solution to remove oils and makeup. Then reach for Dermwax California Ocean Blue Hard Wax Beads for precise, gentle hair removal in delicate areas.
👯 “Glow Together” Mother-Daughter Waxing Duos
Create a special duo package that lets moms and daughters bond over beauty. Offer matching brow waxes, underarms, or even full legs. Add a small discount to encourage two-person bookings.
What to use: For larger areas, go with Dermwax Organic Soy Soft Wax. It spreads easily and works great on sensitive skin. Finish with a few drops of Dermwax Calendula Post Wax Organic Oil to soothe and hydrate freshly waxed skin.
🧖 “Smooth Like Sunday” Full Body Waxing Bundles
Offer full-body waxing packages tailored just for Mother’s Day. Think brows, underarms, legs, and bikini as one all-in experience. Name it something catchy like “The Queen Treatment” or “Mom’s Day All-In Glow.”
Your essentials: Use Dermwax Moroccan Argan Soft Wax for silky results and a skin-loving finish. Pair it with Dermwax Pre-Wax Powder to keep skin dry and prepped, and wrap up with the Dermwax Elite Ingrown Solution to help prevent bumps.
📅 “Book Now, Glow Later” Post-Holiday Treatment Plans
Let clients celebrate beyond Sunday. Offer limited-time packages during Mother’s Day week that they can use throughout May. It’s a great way to keep your books full after the holiday rush.
Offer ideas: Use this to build loyalty and keep clients returning. Rely on your favorite Dermwax formulas to ensure consistent, professional results every visit.
💖 “Spoil Her Silly” With Spa-Worthy Extras
Turn a simple wax into a mini spa ritual. Use luxurious Pre and Post-care products that make every appointment feel like a treat. Clients may not notice every step, but they will notice how good their skin feels.
These little touches make a big difference in client comfort and satisfaction.
Ready to Make Mother’s Day a Booked-Out Week?
From thoughtful service packages to pro-level products, now’s the time to create a treatment menu that shines. Explore our full waxing collection and give every client a reason to glow. 💕